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2 min read
Published On01 May 2025
Introduction London has become a hotbed for American football fans, with the NFL’s growing presence in the UK creating a passionate fanbase across the city. From die-hard fans of teams like the Jacksonville Jaguars (London’s unofficial home team) to expats keeping their hometown allegiances, London has a diverse range of NFL enthusiasts. The city’s sports bar scene comes alive on NFL Sundays, with unique viewing experiences that combine British pub culture with American game day traditions. Whether you’re looking for the real deal of an American sports bar in Soho, a massive viewing party in the heart of the city or a local pub where regulars gather for every kickoff, London has got you covered for all types of football fans. Many venues have developed a following for specific teams, creating mini-communities where fans can celebrate (or commiserate) together. With the time difference between the UK and the US, London’s NFL viewing experience often runs into the early hours of Monday morning, with dedicated bars staying open late for prime-time games. Our guide breaks down the top bars by area, with atmosphere, screens, food and drink and game day promotions across London. We’ve noted which bars are official homes for specific team fan bases so you can find your fellow fans or join the rivalry. So grab your jersey, bring your fantasy football team and get ready to watch NFL Sundays with a British twist.
Conclusion
London’s NFL viewing scene has exploded in recent years and there’s a community of American football fans spread across the city. From American-style sports bars with authentic food and multiple screens to British pubs that have adopted the game, there’s a spot for every type of NFL fan in the capital.
The NFL London Games have fuelled this enthusiasm and many bars are now unofficial headquarters for specific team fan bases. Whether you’re looking for fellow Patriots fans or want to join the Packers’ UK fan club, there’s probably a dedicated spot where you can find your people.The time difference means a unique viewing experience in London, with early games kicking off in the evening UK time and prime-time games running into the early hours of Monday morning. Many bars have responded by offering NFL Sunday packages, comfy viewing areas and great food and drink to keep fans going throughout the long haul.
For visitors from the US, watching an NFL game in a London sports bar is a cultural mash-up – American football passion with British pub culture. For locals, these venues are a gateway to the sport, with knowledgeable staff happy to explain the game to newcomers.
Check the bars’ social media for special events, especially during the playoffs and Super Bowl when many bars host big viewing parties. Book in advance for big games as the most popular spots fill up fast. With the NFL investing more in its UK fanbase, London’s sports bar scene will only get better in the seasons to come.
Bibliography
- London Sports Bar Resources
- “Where To Watch NFL Games In London.” DesignMyNight London. January 2025.
- Noble, Will. “London’s Best Sports Bars.” Londonist. July 2024.
- Daly, Rhian. “Best Football Pubs in London.” Time Out London. April 2024.
- NFL-Specific Viewing Guides
- “Best Places in London to Watch NFL.” NFL in London. September 2024.
- Hardy, Matt. “Big NFL fan? These are the top London sports bars to watch American football.” City AM. October 2024.
- “Official NFL Bar Partners in the UK.” NFL UK/Ireland. August 2024.
- Fan Resources
- “Pubs/Bars in London showing NFL?” Reddit r/LondonNFL. August 2024.
- “NFL London Games 2024.” Visit London. October 2024.
- “Top 10 Sports Bars in London.” Hotels.com. June 2024.
- Team-Specific Resources
- “American Sports Bars.” Passyunk Avenue London. September 2024.
- “Sport London – Official Partner of the NFL.” Sport London. June 2024.
- “NFL RedZone Viewing Guide London.” Pop Brixton. November 2024.